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Newsletter
- 29 August 2006
Dear
Colleagues
Re: Green Marketing Advantages for your business.
Here is an opportunity to examine green and environment issues with
relation to your business, get guidance for improvements and funding
for marketing your business with a green angle.
London Sustainability Exchange is keen to speak to CCC members who
would like to be part of a case study with regards to green issues.
Further details follow below.
London Sustainability Exchange
London Sustainability Exchange priorities as an organisation are to:
· Reducing sector SME C02 emissions by 20%
· Reducing waste sent by sector SMEs to landfill by 25%, and
· Reducing sector SME water consumption by at least 4%*.
* We are awaiting publication of the Mayor’s Water Action Framework[1][1]
before making this target more stringent.
This is a three-year project and one of the first stages of this project
will be for LSx to produce 12 case studies by the end of 2006.
The businesses, which agree to become case study candidates, will:
· Receive free promotion through targeted local and national
media campaigns.
· Free environment audits
· The business would than be fully supported in implementing
any recommendations made, this will be in what ever form both parties
think is appropriate.
Examples
of support offered would be free use of 'Humitech Sorbite panels'.
These panels keep your fridge at the ideal humidity level as well
as saving energy, which results in lower utility bills.
· Businesses would also be provided with free promotional items,
which could be used to publicise the business as a 'Green Business’
ensuring that you have the competitive edge and can use your good
practice as a powerful marketing tool.
It is intended that the funding which has been provided is disseminated
with equal weighting to all members of the Food and Drink sectors
BAME communities.
If you are interested in taking part in this programme, please contact
me as soon as possible.
Best Regards
Dawn Grant
Director Caribbean Food Emporium /CCC
0870 286 1700 or 07737 568 406